Thrive Insights

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Comprehensive Marketing Audit

Uncover Growth Opportunities with a Strategic Marketing Optimization Assessment

The Comprehensive Marketing Audit from Thrive Insights is built for businesses ready to scale smarter. Designed to provide a deep, data-driven evaluation of your entire marketing ecosystem, this audit is for you if your marketing strategy feels disjointed or you're investing heavily without clear returns

This audit goes beyond the basics, offering a full-scale analysis of marketing channels, campaign performance, budget efficiency, and website optimization. You’ll receive a detailed, data-backed report and a phased roadmap designed to deliver both immediate improvements and long-term growth. Whether you’re managing an in-house team or working with an external agency, this audit ensures that every dollar you spend is working to its fullest potential.

Top Pain Points We Solve

High Costs & Low ROI

Identify what’s underperforming and how to reallocate your budget toward strategies that drive real returns.

Lack of Strategic Direction

Eliminate confusion by creating a phased roadmap that prioritizes high-impact strategies and aligns your efforts with business goals.

Agency Accountability

Get an unbiased review of your agency’s performance and ensure their work supports your objectives and delivers measurable value.

Tracking and Measurement Challenges

Find gaps in your current tracking setup and reporting processes that hinder your ability to make data-driven decisions.

Website Optimization & CRO

Assess your website’s effectiveness in converting traffic to leads or sales and identify areas for improvement.

Budget Inefficiencies

Spot where your dollars are being wasted and learn how to reallocate them for maximum impact.

What’s Included

The Comprehensive Audit Package covers every critical element of your marketing strategy to ensure maximum performance and efficiency

Full-Scale Marketing Channel Audit

Evaluate the effectiveness of each marketing channel to identify underperforming tactics.

Campaign Effectiveness Assessment

Analyze the past and current campaigns, highlighting areas for improvement and optimization.

Budget Efficiency Analysis

Pinpoint areas where your marketing dollars are being underutilized and recommendations for smarter allocation to maximize impact.

Strategic ROI Benchmarking

Compare your performance against industry standards to identify gaps and set performance baselines that support smarter marketing decisions.

Tracking & Website Optimization

Assess your tracking setup, website performance, and conversion rate optimization (CRO) to ensure you’re capturing leads effectively..

Phased Improvement Roadmap

A clear, actionable plan outlining short-term and long-term steps to align efforts with business growth.

Agency Performance Review

Get an objective evaluation of your agency’s contribution to your marketing goals, with specific insights on accountability, output quality, and alignment.

Ideal For

The Comprehensive Audit Package is ideal for

Mid-Sized Businesses and Growing Brands

Mid-Sized Businesses and Growing Brands

That need a complete, data-driven strategy overhaul to scale with confidence.

Small Businesses Ready to Deepen Marketing Insights

Small Businesses Ready to Deepen Marketing Insights

And optimize existing marketing efforts by digging deeper into tracking, CRO, and website performance.

In-House Marketing Teams

In-House Marketing Teams

looking to improve efficiency and refine their multi-channel strategy.

Agency-Managed Accounts

Agency-Managed Accounts

That require an objective performance review to validate results and strategic alignment.

Marketing Leaders and Decision-Makers

Marketing Leaders and Decision-Makers

Seeking to optimize campaigns and demonstrate measurable ROI to stakeholders.

Pricing: $2,500 - $4,000

Our transparent, fixed-fee pricing ensures you know exactly what you’re investing in, with no surprises or hidden costs.

F.A.Q.

A complete evaluation of your marketing ecosystem, including channel performance, budget use, agency accountability, website/CRO, and internal team alignment. You’ll receive a phased improvement roadmap with actionable insights tailored to both quick wins and long-term growth. It’s ideal for businesses ready to improve efficiency across all major areas of marketing.

We’ll request access to all active marketing channel data—paid ads, email campaigns, social media, SEO, and any agency or internal reports you’ve been using. This helps us form a holistic, unbiased view of how your strategy is functioning and where adjustments can be made.

Typically 2–4 weeks, depending on how many platforms and partners are involved, and how quickly we can access the required data. 

Implementation is not included, but your report includes step-by-step recommendations prioritized for impact. If needed, support add-ons are available to help your team or agency apply the findings.

Yes. We conduct a structured evaluation of your agency’s performance, reviewing deliverables, reporting, and ROI alignment. You’ll know if your agency is meeting expectations—or falling short.

We provide a budget allocation review that highlights inefficient spending and surfaces high-impact opportunities. This allows you to redirect spend to what actually works, improving return across your channels.

Yes. We include a light website and CRO (conversion rate optimization) assessment to help identify any user experience issues or conversion bottlenecks that may be affecting results. If you require a more detailed website & CRO performance review, you can upgrade to the Premium package.

The Comprehensive Audit includes strategic ROI benchmarking to help you understand how each part of your marketing funnel is performing and where improvements can be tracked over time. It’s a practical foundation for smarter, data-led growth decisions.

Real Success Stories

The Essential Audit from Thrive Insights completely changed the way we look at our marketing strategy. We were wasting money on campaigns that didn’t align with our goals, and Thrive’s report helped us make impactful adjustments immediately.

Alex D.
Founder of BrightCo

I didn’t realize how much of our budget was being underutilized until we worked with Thrive Insights. The clear, no-nonsense recommendations were a game-changer.

Rachel P.
Marketing Manager at Urban Blend

Case Study:
How the Essential Audit
Saved $10,000 Annually

One of our clients, a small e-commerce brand, was struggling with low returns on paid advertising. After our Essential Audit, we identified that 30% of their ad spend was being allocated to low-performing channels. By reallocating the budget based on our recommendations, the client saw a 25% increase in ROI within just three months, saving over $10,000 annually.

Take Control of Your
Marketing Strategy

Stop letting your marketing dollars go to waste. Invest in the Comprehensive Marketing & Operations Audit from Thrive Insights and get the clarity you need to grow sustainably.