Get an Unfiltered View of Your Marketing Effectiveness—
In-House or Agency
Our transparent independent audits reveal what’s working, what’s not, and what to do next—with clear, data-backed insights to help you refine your strategy, hold agencies accountable, and drive real growth.
73%
of small businesses aren’t confident in their current marketing strategy.
50%
of the businesses spend less than five hours per week on marketing—making efficiency critical
100%
of the businesses that engage in ongoing performance evaluations see up to a 30% increase in marketing effectiveness
52%
of the businesses regularly delay marketing tasks due to time constraints and complexity
Why Choose Thrive Insights?
Unlike traditional agencies, Thrive Insights doesn’t offer execution services. Our only focus is providing objective, independent evaluations of your marketing and team performance. This means you get transparent, unbiased insights designed to improve efficiency, accountability, and ROI, whether you’re working with an internal team or an external agency
Client-First, Objective Audits
Our audits are 100% independent from agency affiliations or sales motives, giving you the clarity to make impactful decisions. We’re your dedicated marketing advocate.
Data-Driven Insights that Drive Results
Overwhelmed by inconsistent reports or unclear performance? We give you an impartial, structured lens on your marketing efforts—breaking down what’s working in your marketing and how your team or agency measures up. No buzzwords. No confusion. Just precise, objective insights with data that truly matters to make information-led decisions.
Transparent, Predictable Pricing
Our fixed-fee structure gives you clarity from the start—no hidden costs, no surprise upsells. Just transparent, data-backed guidance to help you stay in control of your budget and decisions.
Essential Marketing Audit
Quick, cost-effective insights.
This foundational package offers an independent snapshot of your marketing and operational efficiencies, identifying quick wins in budget use, team or agency productivity, and key performance metrics. It’s ideal for small businesses seeking immediate clarity on their current marketing health without a long-term commitment.
A high-level, independent snapshot of your current marketing and operational performance. We identify quick wins across budget allocation, team or agency productivity, and key performance metrics—ideal for small businesses looking for immediate clarity without a long-term commitment.
Comprehensive Marketing Audit
In-depth analysis with a clear roadmap for improvement.
Our Comprehensive Audit provides a thorough examination of your marketing effectiveness, marketing operations, from budget allocation and team efficiencies to agency accountability. This package delivers a detailed report with actionable recommendations, ensuring you have a clear, data-backed roadmap to guide future improvements and make informed decisions.
A full-scale audit of your marketing ecosystem—including marketing operations performance, budget efficiency, team workflows, and agency accountability. You receive a detailed structured report with actionable recommendations so you have a clear, data-backed roadmap to guide future improvements.
Premium Marketing Audit
Our most in-depth, strategic audit with advanced insights.
A complete and detailed review of your marketing operations. This package includes everything from the Essential and Comprehensive audits, plus deeper diagnostics across reporting systems, brand positioning, and cross-functional alignment. You receive a tailored, data-rich report built to support strategic decisions, optimize long-term performance, and accelerate scalable growth independently.
Who We Are &
What We Do
At Thrive Insights, we’re on a mission to help businesses see the truth in their marketing. With over a decade of experience in marketing across agencies and client-side roles, we understand the frustrations that businesses face — unclear ROI, inconsistent reporting, and a lack of visibility into agency or team performance. We’re here to change that.
Our audits bring clarity, transparency, and accountability to your marketing efforts. We don’t just highlight what’s not working—we surface real opportunities for growth. Whether your marketing is managed internally or through an agency, we give you the independent, data-backed insights you need to make smarter, more confident decisions.
How We Help Your Business Thrive
Our Proven Process for Transparent, Actionable Insights
Initial Consultation – Understanding Your Business and Goals
We start with a free initial consultation to dive deep into your specific marketing landscape and business objectives.
The discovery call will help us understand your business goals, target audience, and current marketing or resource allocation challenges. This is an open discussion where you can share your pain points, recent marketing efforts, and any specific areas where you feel improvement is needed. By the end of this step, we’ll have a clear understanding of your objectives and how to tailor our audit to deliver insights that align with your vision.
In-Depth Evaluation of Your Marketing Ecosystem
This is the core of our process. Here, we conduct a data-driven audit of your entire marketing and team ecosystem, examining every element that impacts performance.
We gather all relevant marketing data, including campaign metrics, budget allocation, audience insights, and performance reports. If you’re working with an agency, we also review their deliverables and agreements to evaluate transparency and alignment
This step results in a full breakdown of your marketing and resource effectiveness, identifying strengths, weaknesses, and hidden opportunities.
Customized Recommendations – Clear, Actionable Steps to Drive Improvement
After completing the audit, we provide a tailored action plan with recommendations that align with your chosen package level.
Our detailed report that presents insights in a clear, understandable format. Each insight is linked directly to the specific areas of improvement we identified in your audit. You receive a strategic blueprint that empowers your business to take immediate steps toward optimized marketing performance, aligning resources where they’ll make the biggest difference.
Pricing Packages
Frustrated with agency retainers and vague reporting? Our audits offer you the best value for your investment while delivering data-driven insights and strategic recommendations to optimize your marketing efforts. No hidden fees or upsells.
Just clear, actionable results without ongoing commitments.
| Features | Essential Audit Package | Comprehensive Audit Package | Premium Audit Package |
|---|---|---|---|
| Price Range | $750 | $1,000 – $2,000 | $5,500 – $8,500 initial + $1,000 – $2,500/month |
| Ideal For | Quick, cost-effective insights | Data-driven strategy overhaul | Long-term strategic optimization |
| Marketing Channel Audit | ✓ | ✓ | ✓ |
| Budget Efficiency Analysis | ✓ | ✓ | ✓ (Advanced) |
| Campaign Effectiveness Assessment | ✗ | ✓ | ✓ (Comprehensive) |
| Strategic ROI Benchmarking | ✗ | ✓ | ✓ (Advanced) |
| Website Optimization & CRO Assessment | ✗ | ✓ | ✓ (In-Depth) |
| Brand Positioning Analysis | ✗ | ✗ | ✓ |
| Tracking and Reporting Setup Optimization | ✗ | ✓ | ✓ (Comprehensive) |
| Phased Improvement Roadmap | ✗ | ✓ | ✓ (Strategic) |
| Agency Performance Review | ✓ (Limited) | ✓ | ✓ (Detailed) |
| Ongoing Support | ✗ | ✗ | ✓ (Optional add-on) |
Frequently Asked Questions
1. What is a marketing audit, and why do I need one?
A marketing audit is an in-depth evaluation of your marketing strategies, budget allocation, and performance metrics. It helps identify gaps and opportunities for improvement, giving you the insights needed to maximize ROI and make data-driven decisions. Unlike typical marketing agencies, our audits are completely independent and unbiased, ensuring you get honest, actionable insights without pressure to buy ongoing services.
Why should I choose an independent audit over an agency report?
Unlike traditional agencies, we don’t offer execution services or retainers. Thrive Insights’s audits are free from agency affiliations, ensuring you receive clear, objective insights. This makes us fully independent, focused solely on helping you evaluate performance and make informed, data-backed decisions
How do I know if my current marketing strategy is working?
If you’re investing in marketing but not seeing measurable results, it might be time for an audit. Our audits help determine whether your strategies align with your business goals and whether your budget is being spent effectively. With our audits, you receive a comprehensive report that clearly outlines areas for improvement and practical steps to enhance your marketing efficiency.
Can I do my own marketing audit?
While some businesses attempt DIY audits, they often miss key strategic insights and data analysis expertise that professional audits offer. Thrive Insights uses advanced tools and expert analysis to provide a comprehensive view of your marketing performance with clear evaluation criteria and actionable insights.
How is Thrive Insights different from a consultant or agency?
We don’t execute marketing campaigns or offer long-term service retainers. Thrive Insights focuses only on evaluations—objective, data-backed, and tailored to your needs. No upsells, no pressure.
Is Thrive Insights right for businesses that already work with agencies currently or plan to in the future?
Yes.
For businesses working currently with agencies, we help you objectively evaluate whether your agency is delivering on its promises and contributing meaningfully to your goals. Our audits include agency performance reviews, without complicating your relationship with them.
For businesses planning to work with an agency in the future, our audit will provide you with an objective view of your current marketing performance, helping you assess agency proposals critically.